she`s so skirt!

Lila Hertz knows there's power in the pink

"There was an example set to give back in my family," says Lila about her childhood community ties. "Since I was about four, I can remember bringing Tzedakah (Hebrew for charity) boxes to Sunday School." Now the breast cancer survivor and Board President of Susan G. Komen in Atlanta is still giving back to her neighbors. "When I started with Komen in Atlanta, it was in its very early stages," she says. "Its evolution is such a source of pride. It's finally running like it should." Besides managing the successful charity, she also co-chairs the Fashion Cares event this month and is the key reason the successful fundraiser now gives proceeds to Komen as well as Atlanta AIDS Partnership Fund. "By nature I'm very shy," says the soft-spoken introvert. But Lila finds happiness in the nonprofit world. "The fact that I've learned to speak and advocate in front of people has challenged me." She also sits on the board of Piedmont Hospital and Prevent Child Abuse Georgia, knowing "the best way to feel wonderful is to give back."